Ok, so here’s a guilty pleasure of mine. It’s Billionaire Boys Club (BBC), brand design by Pharrell Williams, store design by Wonderwall. I’ve always loved the brand even though I would look absurd in their clothes. I owned and wore (very badly) one of their T-shirts when I was at Uni.
This particular store design in Hong Kong is comical, split between Ice Cream, over two floors and a further two floors above dedicated to the BBC brand. It looks like Disney land to me, I know I shouldn’t like it but i do. Continue Reading
Shopping centres and Wonderwall together this time, I actually stumbled upon this when looking on the Wonderwall site over the weekend whilst writing the last blog post. The interiors of the new Westfield Sydney complex have been designed by Wonderwall, in conjunction with Robert Wardle Architects.
The interiors are incredibly characteristic of the Wonderwall style, sleek steel framed glass balustrades above stainless steel mall edges reflect the design of A Bathing Ape. The use of routed timber panels on ceilings creates intimacy which is a nice juxtaposition considering its placement in a large public space. Continue Reading